Built to be found.
Designed to sell.
Hands-on custom websites with SEO in every page. Designed by an artist for businesses done blending in.

Talk to Chris, not a sales team.Replies within one business day.



PhotoBot PhotographyBuilt by Chris at Wizard Web Service
Logos I’ve designed
Building a website has never been easier.Building one right is a different story.
A good website makes your business easier to find, easier to trust and easier to choose.
- One person, start to finish.You work with Chris directly.
- 4 to 8 weeks.For most sites, start to launch.
- Fixed prices.From $500, or $99 a month.

Designed by an artist. Built hands-on.
Every layout, color and line of copy is chosen for your business by the person you’re talking to. Nothing gets handed off.

Built to be found from day one.
Search shapes how I plan pages, write copy and build navigation. It’s part of the structure from the start, not a plugin added at the end.
Work with a point of view.
Real sites for real businesses, at their real size. Projects built through Wizard Web Service, where I’m Creative Director, are labeled that way.
Pro DJ Productions
Wedding & event DJs · Long Island, NYC & South Florida
Built by Chris at Wizard Web Service
Visit site Pro DJ Productions (opens in a new tab)PhotoBot Photography
Photo booth rentals · Long Island & South Florida
Built by Chris at Wizard Web Service
Visit site PhotoBot Photography (opens in a new tab)Nu U Beauty Studio
Permanent makeup · Kings Park, NY
Built by Chris at Wizard Web Service
Visit site Nu U Beauty Studio (opens in a new tab)Online Cleaning Booking
Booking software guide for cleaning businesses
Built by Chris at Wizard Web Service
Visit site Online Cleaning Booking (opens in a new tab)Quigley & Son’s HVAC
Heating & cooling · Smithtown, NY
Built by Chris at Wizard Web Service
Visit site Quigley & Son’s HVAC (opens in a new tab)
Tina’s Clean Team
House cleaning · South Jersey
Built by Chris at Wizard Web Service
new site, launching soon
DJ Cummerbund
DJ, producer & online store
Built by Chris at Wizard Web Service
new site, launching soon
Wildwood Cabin Care
Log home restoration · Western New York
Built by Chris at Wizard Web Service
new site, launching soonYour business
Launch, Growth or Signature
Your whole website, handled.
Every site comes with SEO built in. Care keeps it working after launch. Add anything else you need.
Website design & build
One page or a full site with motion, designed around how your customers decide and built for phones first.
- Designed for your business
- Built for phones first
- Forms that send leads straight to you
- Analytics and Search Console set up
From $500or $99 a month for 12 months
Compare plansCare, after launch
Hosting, updates and SEO upkeep, so your site keeps working and keeps growing.
- Hosting and your domain
- Small updates, done for you
- New pages on Growth and Signature Care
From $49 a monthIncluded for 12 months with a subscription
See Care plansSEO, built in
Every page is planned around what your customers search for, then built so Google can understand it.
- Titles, descriptions and schema on every page
- A keyword map and service pages on Growth and up
- Google Business Profile setup on Growth and up
In every buildLocal page packs from $1,000
See what’s includedLogos, brands and more
I also design logos, brand kits, graphics and merch. Online stores and bigger builds run through Wizard Web Service, where I’m Creative Director.
Quoted per projectTell me what you need
Ask about itnot sure what you need?Tell me about your business and I’ll point you to the right plan.
Start a ProjectDon’t settle for default.
Same business, before and after the redesign. Drag the brush to compare.


Two ways to get a website.
Both have their place. Here’s the honest difference.
From first call
to launch day.
Most sites launch in 4 to 8 weeks. Here’s what happens, and what I’ll need from you along the way.
- 01day 1
Discover
We talk about your business, your customers and what the site needs to do.
Your partShare your goals, and your current site if you have one.
- 02week 1
Plan
I map the pages, keywords and message, then send a clear scope and a fixed price.
Your partApprove the plan, and pick one-time or monthly.
- 03weeks 2–6
Design & Build
Design, copy, SEO and motion come together, built hands-on. You review real pages.
Your partSend photos and details, and reply with feedback within five business days.
- 04weeks 4–8
Launch & Grow
I launch, test every form and link, and record a walkthrough of your new site.
Your partStart sending people to it. Optional Care keeps it growing.

Meet Chris.
I’ve been an artist my whole life. Building websites for real businesses is where I put that to work.
When you hire Abstract, you work with me directly: I design your pages, plan your SEO and answer your messages myself.
Chris
- Artist first
Learning instruments, performing and teaching music taught me taste, rhythm and how to make something feel right.
- Team leader
Leading teams at Whole Foods, rolling out SOPs and helping open new stores, taught me how real businesses run and how to deliver.
- Builder
As Creative Director at Wizard Web Service, I lead websites, branding, SEO and content for cleaners, DJs, salons, accountants and more.
- Yours, directly
At Abstract Web Studio, you get all of it in one person, from the first call to launch day.
Always an artist. Every project gets 100%.
Start a ProjectPricing for every stage.
Launch
Everything on one page, done properly. Upgrade later and your $500 counts toward Growth.
Get Launch
Need something custom?Brand kitsLogo designGraphic designMerch & product designBig builds with Wizard Web ServiceCRM & automation with LeadLite
Growth
Best for local and growing businesses
Optional Care from $149/mo
- Up to 5 pages to start
- Custom design with clean motion
- Keyword map, on-page and technical SEO
- Service pages and Google Business Profile setup
- Guided copy and 1 revision round
Signature
MOST COMPLETEBest for brands that want to stand out
Optional Care from $349/mo
- Up to 8 pages to start
- Signature motion homepage
- Everything in Growth, plus location pages
- Redirects from your old site and internal linking
- Guided copy and 2 design rounds
One-time builds over $500 start with a 50% deposit. Subscriptions run 12 months and include your plan’s Care the whole time, then the site is yours. Cancel early and you can pay the rest of the build balance to keep the site, or it comes down. Upgrading from Launch to Growth within 6 months? Your $500 counts toward it. Extra pages $250. Optional Care from $49/mo covers hosting, updates and new pages.
Questions, answered.
didn’t see yours? ask me
I will. Abstract is a one-person studio, so the person you talk to is the person designing and building your site. Bigger builds and online stores run through Wizard Web Service, where I’m Creative Director, so you still work with me.
Launch, a one-page site, is $500. Growth, up to 5 pages, is $3,500. Signature, up to 8 pages with motion, is $7,500. Pay once, or spread it over 12 months with a subscription: $99, $449 or $995 a month.
You pay for the build over 12 months, with your plan’s Care included the whole time: $1,188, $5,388 or $11,940 in total. After 12 payments the site is yours, and you can keep Care month to month or stop. If you cancel early, you can pay the rest of the build balance and keep the site, or the site comes down.
Care is optional on one-time builds. It covers hosting, updates and new pages after launch, from $49 a month. Subscriptions include it for the first 12 months. Every build includes 30 days of support either way.
Most builds take 4 to 8 weeks, depending on size, SEO scope and how ready your content is. One-page Launch sites move faster.
Yes. Once the build is paid in full, it’s yours. If you ever move off Abstract’s hosting, you get your site’s code, images and content as files. Forms and booking run on GoHighLevel, so those get rebuilt on the new host.
No honest studio can guarantee rankings. I build the right foundation and keep improving it, with reporting that shows what’s moving.
No one can promise that. What helps is what has always helped: clear, specific pages that answer real questions, on a site with sound technical SEO. That’s how I build every site.
Yes, the way any good designer uses a tool: to move faster on research and production. The design, the words that go live and every final call are mine, not a prompt’s.
Anywhere. I work remotely, meet clients by video call and keep in touch by email.
Let’s get you found.
Tell me what you’re building, or what your current website is getting wrong.
- You tell me about your business.A few questions, no commitment.
- I reply within one business day.With questions, or a time to talk.
- You get a clear plan and a fixed price.Then you decide.
Prefer email? [email protected]

Tell me about your project
A few quick questions. I’ll reply within one business day.
Tell me about your project
Email me a few lines and I’ll reply within one business day. These help:
- Your business, and your website if you have one
- What isn’t working today
- Your timing, and a budget range if you have one







